What should you consider when developing your website content?

When discussing display advertising, what is an ad network?

A way to get free traffic to your site A directory of lots of websites that sell the same products as you do An online store of images you can use within your content A platform allowing the advertiser to advertise on websites within the network Download Google Digital Garage Certification Exam Answers (PDF)

Fill in the blank: If you use __________ keywords when building your search ads, minor variations, like plurals, can still trigger the ad.

Exact Match Random Match Direct match Close match Download Google Digital Garage Certification Exam Answers (PDF)

How can your business benefit from video without making one yourself?

Advertising on other people’s videos Commenting on other people’s videos Sharing other people’s videos Interacting with other people’s videos Download Google Digital Garage Certification Exam Answers (PDF)