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Google Analytics Individual Certification

What report shows the percent of site traffic that visited previously?

April 20, 2020Knowledge GlassComments Off on What report shows the percent of site traffic that visited previously?
  • Referrals report
  • Frequency & Recency report
  • New vs Returning report
  • Sales Performance report

Download Google Analytics Individual Certification Exam Answers (PDF)

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Google Analytics Individual Certification

In Multi-Channel Funnel Reports, how are default conversions credited?

April 20, 2020Knowledge Glass

First campaign, search, or ad Second to last campaign, search, or ad Last campaign, search, or ad Equal credit along the conversion touchpoints Download Google Analytics Individual Certification Exam Answers (PDF)

Google Analytics Individual Certification

Which user characteristic may NOT be used to change keyword bids in AdWords?

April 20, 2020Knowledge Glass

 time of day  device  location  ad preference Download Google Analytics Individual Certification Exam Answers (PDF)

Google Analytics Individual Certification

When linking a Google Ads account to Google Analytics, what is not possible?

April 20, 2020Knowledge Glass

Adjust keyword bids in Google Ads from Google Analytics Create remarketing lists in Analytics to use in Google Ads campaigns Import Analytics Goals and transactions into Google Ads as conversions View Google Ads click and cost data next to site engagement data in Analytics Download Google Analytics Individual Certification Exam Answers (PDF)

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What Remarketing audiences cannot be defined by default?
What report shows which types of mobile devices visited a website?

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