What campaigns require manual tags on destination URLs for tracking?

What is the set of rules that determines how sales and conversions get attributed based on touch-points in the conversion path?

Multi-Channel Funnels Channel Groupings Attribution modeling Conversion tracking Download Google Analytics Individual Certification Exam Answers (PDF)

What report shows which web pages get the most traffic and highest engagement?

Frequency and Recency report Active Users report All Pages report Engagement report Download Google Analytics Individual Certification Exam Answers (PDF)

To view accurate data in a Custom Report, what action should be avoided?

Create a report with Custom Metrics Use a Custom Dimension as a primary dimension Pair metrics and dimensions of different scopes Use multiple dimensions together in the same report Download Google Analytics Individual Certification Exam Answers (PDF)