Fill in the blank: Understanding your ____________ is the first step to instilling a growth mindset within your organization.

Your Boss Asks You To Report On How Your Content Campaign Has Contributed To His Lead Generation Goals. What Metric Do You Report On To Demonstrate Its Contribution?

Total leads generated from your campaign Increase of brand awareness Returning blog subscribers generated from your campaign Social engagements Download HubSpot Content Marketing Certification Exam Answers (PDF)

Fill In The Blank: When Identifying Buyer’s Journey Content For A Long-Term Content Strategy, It’s Important To Focus On Content For The ___________ Stage(S).

Awareness Consideration Decision All of the above Download HubSpot Content Marketing Certification Exam Answers (PDF)

Every Content Brainstorm Needs The Following EXCEPT:

A moderator A clear agenda At least five people Visual aids Download HubSpot Content Marketing Certification Exam Answers (PDF)