Send the right person the right message at the right time. Create active lists for your business. Segment contacts who you can’t connect with. Segment the different functions of your business to target outreach and communication. Download HubSpot Email Marketing Certification Exam Answers (PDF)
Treating your contacts the way you want to be treated and showing them value Contact management and segmentation Lead rotation for handoff to sales Only top-of-the-funnel contacts Download HubSpot Email Marketing Certification Exam Answers (PDF)
The email is trying to do too many things. The email doesn’t have a CTA. The email doesn’t have a link to a web-page version. The email wasn’t sent to enough people. Download HubSpot Email Marketing Certification Exam Answers (PDF)