The definition of __________ is the software that exists with the goal of automating your marketing actions.

How can a pop-up form supplement a visitor’s experience?

By interrupting a visitor browsing irrelevant content By providing additional content or value By redirecting users to an interesting offer or asset By collecting information that can help you immediately personalize a visitor’s experience Download Hubspot Marketing Software Certification Exam Answers (PDF)

When determining buyer personas, which type of information is most important to capture?

Psychographic information Demographic information Both are equal Your buyer personas are actual customers you’ve worked with. Download Hubspot Marketing Software Certification Exam Answers (PDF)

A(n) _______ list can help you gain an understanding of contacts who met a certain criteria on a particular date. Then you can look back at that list later and see contacts who may no longer meet the criteria.

static active filtered Moving Download Hubspot Marketing Software Certification Exam Answers (PDF)