Fill In The Blank: The Continuous Improvement Stage Is A Repeatable, _____ Process For The Team To Continuously Collect ______, Build _______, And Generate More Momentum As They Go.

Which Statement Best Describes What A Buyer Persona Is?

A semi-fictional representation of your ideal customer. A report that combines the items that an average buyer purchases in a year. A simple description of demographic characteristics of people you’d like to target. The most recent lead that converted into a paying customer. Download HubSpot Growth-Driven Design Certification Exam Answers (PDF)

Which Statement Best Describes Why It’s Important To Run Experiments To Test The Action Items Your Team Is Building?

Running experiments is important for having a structured way to learn about your users and how the business can interact with them. Running experiments is important to be able to report every single action your team implemented to management. Running experiments is important to keep your team busy on documentation and critical thinking. Running experiments […]

How Should You Evaluate Tools For Your Growth-Driven Design Tool Stack?

Start with the goals you’re trying to reach. Then look at the functionality required to achieve those goals. Lastly, pick the tool that’s the best fit with that functionality. Because the industry is changing quickly, the best strategy is to find the newest tools on the market because they use the latest technology. There’s no […]