Use the “refresh” method by reviewing the strategy stage, auditing the existing website, developing the list of required updates, and moving into continuous improvement starting with your list of required updates. It’s best to start over from scratch and build a brand new launch pad website using the “80/20” method. This way, you know everything […]
A semi-fictional representation of your ideal customer. A report that combines the items that an average buyer purchases in a year. A simple description of demographic characteristics of people you’d like to target. The most recent lead that converted into a paying customer. Download HubSpot Growth-Driven Design Certification Exam Answers (PDF)