Fill in the blank: Short strings of specific keywords with low search volume are called ___________.

Which of the following statements is true when it comes to taking a business online?

Stick to what you are doing and don’t make changes The same content works across online and offline platforms Use analytics to make informed decisions Use analytics to track your customers across the Internet Download Google Digital Garage Certification Exam Answers (PDF)

Which of the following is a common feature of email marketing platforms?

Personalised, custom templates A free list of email addresses you can target A feature allowing users to unsubscribe from your emails Automation of your search ad campaigns Download Google Digital Garage Certification Exam Answers (PDF)

How can you take advantage of video for your product/services without actually making a video?

This isn’t possible Advertise on other people’s videos Use images with a call to action instead Share other people’s videos Download Google Digital Garage Certification Exam Answers (PDF)