To help determine the best way to collate customer data To help determine the performance and allow for optimisation To help determine where your budget will be spent To help determine the performance of your competition Download Google Digital Garage Certification Exam Answers (PDF)
What Can You Do To Help Your Videos Appear In Search Results?
Make the content really interesting Give detailed descriptions of its content Clearly brand your videos Include calls to action within the videos Download Google Digital Garage Certification Exam Answers (PDF)
When Using Display Advertising, What Could You Include In An Ad To Achieve The Goal Of Driving More Sales?
Promotions and special offers Personalised messages Location specific information Product shots and detailed information Download Google Digital Garage Certification Exam Answers (PDF)
Retargeting Allows You To…
Target users, based on the specific actions they take on your site Target people, based on their likes and interests Appear higher within the search results Target people before they come to your website Download Google Digital Garage Certification Exam Answers (PDF)
Which Of The Following Factors Can Impact The Open Rate Of Your Email Campaigns?
The amount of links contained in the email The number of images in your email The opportunity for customers to opt-out The subject line of the email Download Google Digital Garage Certification Exam Answers (PDF)
How Can You Attract Social Media Users To Share Your Video Content Online?
Tag them in posts Use hashtags Make them funny Use subtitles Download Google Digital Garage Certification Exam Answers (PDF)
What Do Website Analytics Allow You To Do?
Set up advertising accounts to drive continuous improvement Understand users behaviour and improve the effectiveness of your digital marketing efforts Interact with customers on your website to increase conversion Predict your users next move based on previous data Download Google Digital Garage Certification Exam Answers (PDF)
Why Should You Avoid Focusing On Collecting As Much Data As Possible?
Vast quantities of data will take a long time to process Large amounts of data are harder to store online The right information, at the right time, is more valuable Spreadsheets have a limit on the amount of information they can store Download Google Digital Garage Certification Exam Answers (PDF)
When Using Web-Based Analytics Tools, By Segmenting The Data You Will Be Able To Achieve Which Of The Following?
Bid higher within your SEM advertising account Find insights that can help you identify where to make improvements Build better social media profiles Run advertising in other countries around the world Download Google Digital Garage Certification Exam Answers (PDF)
When Using Analytics Programmes On Your Website, Which Of These Do Not Fall Under The Category Of A Dimension?
The device users access the site with The time a user spends on the site The browser a user uses to visit the site The geographical location of the user Download Google Digital Garage Certification Exam Answers (PDF)