Optimizing Your Content Helps Improve __________.

You Asked Your Colleague To Provide Feedback On A Blog Post You Recently Wrote. When They Sent You Their Feedback, They Made Edits Directly In The Doc. Is This A Best Practice For A Content Editing Process?

Yes, because having an editor complete your content ensures it will read well to others. Yes, a content editor’s role is to make updates the way they see fit. No, the editor should have tracked changes which would have shown you where they would apply recommended edits. No, they should have set up a meeting […]

Fill In The Blank: The Following Sentence Is An Example Of ____________ Voice? “The Grocery Shopping Was Done By Your Father.”

Active Passive Reactive Subtle Download HubSpot Content Marketing Certification Exam Answers (PDF)

Your Boss Asks You To Report On How Your Content Campaign Has Contributed To His Lead Generation Goals. What Metric Do You Report On To Demonstrate Its Contribution?

Total leads generated from your campaign Increase of brand awareness Returning blog subscribers generated from your campaign Social engagements Download HubSpot Content Marketing Certification Exam Answers (PDF)