In the world of analytics, the time the user spent on your site is considered which type of data?

Which of the following is an accurate definition of what a content marketing campaign involves?

Creating and posting content ad-hoc when you have the time The creation of time-sensitive content that can be published through various channels Regularly emailing customers with news about a business’s products or services The creation and promotion of online materials with the goal of increasing interest in a product or service Download Google Digital Garage Certification Exam Answers (PDF)

Which of these is a good practice to keep in mind when sending emails to your contacts?

Run an A/B test on your subject line to determine which one works best Send the same generic and simple message to your entire contact database Include enough content in the email so there is no need for them to click away to read further elsewhere Only include a call-to-action on the landing page you’re linking to […]

When looking to promote a business on social media, what is a good way to grow your social media following or engagement quickly?

Paid advertising Pay for followers Follow all of your competitors’ followers Overuse hashtags Download Google Digital Garage Certification Exam Answers (PDF)