If You Have An Offer That’s Targeted Towards Your Leads In Your Database And Wouldn’t Provide As Much Value To Your Customers, What Could You Segment By To Send Only To Your Leads?

What Is Graymail?

Email you technically opted in to receive but do not really want. Email you never opted in to receive and do not want. Email you opted in to receive and engage with. Email that’s delivered to your spam folder. Download HubSpot Email Marketing Certification Exam Answers (PDF)

Using An A/B Test, What Can You Test With Your Marketing Emails?

Variations of your email The subject line of your email The body of your email The segment of contacts Download HubSpot Email Marketing Certification Exam Answers (PDF)

You Can Use Your Database And Contact Management Strategy To Do A Few Things: See The Whole Picture Of Every Contact, Organize Contacts To Keep A Healthy Database At All Times, And What Else?

Organize all the interactions you have. Integrate your contact information with other tools you use. Integrate with the other parts of your platform. Integrate your email information with the other tools you use. Download HubSpot Email Marketing Certification Exam Answers (PDF)