Hubspot Digital Marketing Certification

In the early stage of the buyer’s journey, what type of keywords should your content focus on?

Sara TaylorComments Off on In the early stage of the buyer’s journey, what type of keywords should your content focus on?
  • Price point and features
  • Technical specifications and detailed user guide
  • Broad questions and education
  • In-depth case studies and industry reports

The correct answer is:

  • Broad questions and education.

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Hubspot Digital Marketing Certification

True or false? The digital world has reinforced the traditional linear model of how consumers connect with brands, making the customer journey more predictable.

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True False The correct answer is: False.
Hubspot Digital Marketing Certification

True or false? AI-driven segmentation and predictive analytics allow businesses to anticipate customer behaviors in real time.

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True False The correct answer is: True
Hubspot Digital Marketing Certification

Which statement best describes the current relationship between organic and paid social media?

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Organic and paid social media are completely separate strategies that shouldn’t overlap. Paid social media has replaced the need for organic content entirely. Organic content builds foundational trust while paid social amplifies reach. Organic social media is more important than paid advertising for all businesses. The correct answer is: Organic content builds foundational trust while […]