True or false? Common uses for active lists include sending unique marketing emails based on each contact’s behavior and properties.

How does HubSpot calculate the source of a visitor to your site?

Using the initial URL a visitor uses when first landing on your site Using the final URL a visitor uses when leaving your site Using their social media profiles to contextualize their favorite platforms Using Google Analytics Download Hubspot Marketing Software Certification Exam Answers (PDF)

The definition of __________ is the software that exists with the goal of automating your marketing actions.

Sales automation Marketing automation Sequence automation Productivity automation Download Hubspot Marketing Software Certification Exam Answers (PDF)

Which sentence best describes collaboration in the CMS?

The HubSpot CMS should only be used by one person at a time. Delegation and organization are integral to managing web assets in the HubSpot CMS. The HubSpot CMS automates collaboration so you don’t have to worry about it. Marketers should defer to developers when it comes to CMS decisions. Download Hubspot Marketing Software Certification Exam […]