relevance conversion clicks importance Download Google Digital Garage Certification Exam Answers (PDF)
Author: Knowledge Glass
Search Engines See The Content On A Website As Written Code, How Can You Help Search Engines Identify The Images On Your Website?
Place them well within your text Make them eye-catching Put branding on them Give them descriptive names Download Google Digital Garage Certification Exam Answers (PDF)
When Optimising A Website For Search, What Impact Do Meta And Title Tags Have On The Search Engine?
They are hidden messages that have no bearing on search engines They are the on-page content that appears on your homepage, telling search engines what you do They are automatically generated and help websites rank within search engines They are embedded messages that help the search engine determine what’s on the page Download Google Digital Garage Certification […]
What Can You Achieve If You Divide Your Search Engine Marketing Account Into Relevant Campaigns And Ad Groups?
Drive more traffic to your website Target more people in different areas of the world Ensure people see relevant ads that relate to their search query Stop using negative keywords Download Google Digital Garage Certification Exam Answers (PDF)
What Is The Most Important Thing To Consider When Optimising A Search Engine Marketing Campaign?
Increasing the bid for the keywords you are targeting Increasing the relevance of the keywords, ads, and landing page Adding lots of keywords to the campaign to get more traffic Continually changing the ad copy Download Google Digital Garage Certification Exam Answers (PDF)
What’s The First Step In The Search Engine Optimisation Process For Your Website?
Off-site optimisation Keyword research Writing fresh content Setting an ad budget Download Google Digital Garage Certification Exam Answers (PDF)
When Ranking Websites On Search Engine Results Pages, Which Element Of A Website Do Search Engines Value The Most?
How long the content on the page is If you mention keywords over 50 times in a short piece of content Unique, engaging, relevant content Where you are in the world when adding content to your site Download Google Digital Garage Certification Exam Answers (PDF)
A Lot Of Factors Can Affect How Well A Website Will Rank On Search Engines. What Role Does Metadata Have In This Process?
Helps your website stand out from the competition Allows you to input lots of keywords so that you appear for all of them Provides search engines with more consistent and clear information about what’s on the website Allows you to place sales promotion offers within the search results Download Google Digital Garage Certification Exam Answers […]
Which Of The Following Is A Benefit Of Search Engine Marketing (SEM)?
Reach out to potential customers actively looking for your product or service Create different types of ad formats to show to potential customers Target people based on their interests and habits SEM is a lot cheaper than any other advertising medium Download Google Digital Garage Certification Exam Answers (PDF)
If You Want To Track A Completed Order In Your Website, What Would Be A Proper Place To Add The Conversion Tracking Code?
Website’s homepage Order confirmation page Order form page Contact us page Download Google Digital Garage Certification Exam Answers (PDF)