Google Digital Garage Certification

What can conversion tracking in search help you measure?

How many transactions are completed on your site overall How many people click on your SEM ad and end up browsing your site How many people visiting your site from a search ad end up completing a purchase How many customers your ad has converted into brand ambassadors Download Google Digital Garage Certification Exam Answers […]

Google Digital Garage Certification

How can you improve a business’s visibility to people located near you geographically?

Translate your website into at least two more languages Offer free phone support during business hours Ensure you have good analytics on your website Make sure your phone number, address and business hours are easy to find Download Google Digital Garage Certification Exam Answers (PDF)

Google Digital Garage Certification

Which of the following is a benefit of registering your business in online local listings?

Discounted pricing on your search advertising campaigns Increased likelihood of being discovered through search engines More mentions on social media platforms Guaranteed sales to local customers Download Google Digital Garage Certification Exam Answers (PDF)

Google Digital Garage Certification

Which three pieces of information are essential to include first in your local directory listing?

Business address, website, telephone numbers Business name, business address, telephone numbers Website, telephone numbers, email address Business name, email address, website Download Google Digital Garage Certification Exam Answers (PDF)

Google Digital Garage Certification

Which of the following factors help search engines determine if your business is local?

Location details on the website, quality content and how mobile friendly the website is Location details on the website, list of shops local to you and a contact form Quality content, list of local suppliers and location details Location GPS tags on photos, quality content and how mobile friendly the website is Download Google Digital […]

Google Digital Garage Certification

When looking to attract a local audience, why it is important to optimise your website and content for mobile users?

Because local users tend to use their mobile devices when they’re out of the house Because mobiles will replace desktop computers Because all online users browse on mobile devices these days Because marketing for mobile is more cost effective Download Google Digital Garage Certification Exam Answers (PDF)

Google Digital Garage Certification

Which of the following can help you gain visibility in search engines?

Adding relevant content that highlights the location of your business Including your address on your Twitter account Optimising your site for desktop devices only Adding a list of shops local to you on your website Download Google Digital Garage Certification Exam Answers (PDF)