Google Ads Video Answers

The ABCDs of YouTube assist advertisers in developing the most effective creatives. The first recommendation, attract, concentrates on hooking your audience in your ad’s opening moments. According to Google research, what should you focus on to attract viewers?

Knowledge GlassComments Off on The ABCDs of YouTube assist advertisers in developing the most effective creatives. The first recommendation, attract, concentrates on hooking your audience in your ad’s opening moments. According to Google research, what should you focus on to attract viewers?
  • Offers and warranties
  • Framing and pacing
  • Colors and graphics
  • Text and voice-overs

Download Google Ads Video Certification Exam Answers (PDF)

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Google Ads Video Answers

Match each YouTube Platform innovation with its description.

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Premiers ​Stories YouTube Go VR180 Mobile live streaming Engages audience more casually and frequently through short mobile videos (2) Gives viewers a front-row seat to watch live and chat in real time or catch it on-demand after (5) Provides audience with more immersive and engaging experiences (4) Builds anticipation of a video release by providing an upcoming watch page […]
Google Ads Video Answers

Lou’s client loves the idea of building an audience using search keywords to extend their reach and capture attention when users are making an active purchase decision. Which YouTube Intent audience solution fits this description?

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Custom Intent audiences Buy Signal audiences Core Customer audiences Life Events audiences Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Mira explained to a new client how YouTube can help brands reach the most attractive customers and prospects by helping them tap into real-time data and powerful signals to be more effective storytellers. Which other benefit of YouTube audience solutions should she mention?

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Free Google credits Cross-device reach Lower budget cap Download Google Ads Video Certification Exam Answers (PDF)