Hubspot Digital Marketing Certification

A fashion brand wants to use AI to generate social media captions for a product launch. How should they ensure authenticity while using AI?

  • By using AI-generated captions without any human review
  • By using multiple AI-generated options to test different tones
  • By using AI for keyword research rather than for creative generation
  • By using AI to generate captions, then refining them with human edits to maintain brand’s voice

The correct answer is:

  • By using AI to generate captions, then refining them with human edits to maintain brand’s voice.