Hubspot Digital Marketing Certification

You identify a gap in your content. How should you focus on content creation using keyword insights?

  • By ignoring it and focusing on broader topics
  • By addressing the content gap if it involves new product launches
  • By prioritizing it based on high search volume and moderate competition
  • By focusing on less relevant topics that are easier to produce

The correct answer is:

  • By prioritizing it based on high search volume and moderate competition.