What should your search ad have in order to promote more clicks?

Fill The Blank: When Managing SEM Campaigns, The Best Way To Optimise Your Quality Score Is To Improve The _________ Of Your Keywords, Adverts, And Landing Pages.

relevance conversion clicks importance Download Google Digital Garage Certification Exam Answers (PDF)

Fill The Blank: In The World Of Display Advertising, Remarketing Is A Way To _________.

pay less per click than standard SEM ads show ads to people after they visit your website show ads to people before they visit your website display a pop up on your website when people visit it Download Google Digital Garage Certification Exam Answers (PDF)

If the analytics for your video campaign shows people are only watching the first few seconds of your video, what can you do to try and amend this?

Change the colours to be more eye-catching Change how much your branding is shown in the video Update the description to tell people more about the video Delete the video and try again with edited content Download Google Digital Garage Certification Exam Answers (PDF)