Frequency and Recency report Active Users report All Pages report Engagement report Download Google Analytics Individual Certification Exam Answers (PDF)
Percentage of sessions in which a user exits from a homepage Percentage of total site exits Percentage of visits when a user landed on a website and exited without any interactions Number of times users returned to a website in a given time period Download Google Analytics Individual Certification Exam Answers (PDF)
Adjust keyword bids in Google Ads from Google Analytics Create remarketing lists in Analytics to use in Google Ads campaigns Import Analytics Goals and transactions into Google Ads as conversions View Google Ads click and cost data next to site engagement data in Analytics Download Google Analytics Individual Certification Exam Answers (PDF)