- All traffic > Referrals report
- Behavior > New vs returning report
- Behavior > Frequency and Recency report
- Interests > Affinity categories report
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What is a “metric” in Google Analytics?
The numbers in a data set often paired with dimensions. A segment of data separated out in a report for comparison. A dimension that can help you analyze site performance. The dates in your date range. Download Google Analytics Individual Certification Exam Answers (PDF)
What is not considered a default “medium” in Google Analytics?
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What is a “secondary dimension” in Google Analytics?
An additional report dimension for more specific analysis An additional report metric for more specific analysis A dashboard widget that offers more specific analysis A visualization to understand the impact of data Download Google Analytics Individual Certification Exam Answers (PDF)