- User subscription pricing
- Cover images/thumbnails for shows and movies
- Streaming video quality
- Customer service response times
The correct answer is:
- Cover images/thumbnails for shows and movies.
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Select all that apply. Which of the following are key factors that increase consumers’ likelihood to trust marketers with their private information during online interactions?
Demonstration of a clear value exchange Transparency about data collection and usage practices Widespread use of popular social media influencers Consumer control over their personal data The correct answer is: Demonstration of a clear value exchange Transparency about data collection and usage practices Consumer control over their personal data
Which of the following is NOT one of the foundational components of a digital marketing strategy?
Planning your digital marketing campaigns Evaluating your existing digital channels and assets Building your buyer personas Implementing A/B testing for landing pages The correct answer is: Implementing A/B testing for landing pages.
What broader impact do unethical marketing practices have?
It erodes customer trust across the industry. It indicates rapid industry growth. It demonstrates the credibility of digital advertising. It maintains consumer confidence in marketing practices. The correct answer is: It erodes customer trust across the industry.