Loyalty programs Social media influence Privacy considerations Personalization Omnichannel experiences The correct answer is: Social media influence Privacy considerations Personalization Omnichannel experiences
Start with the maximum budget possible to get immediate results. Allocate budget equally across all available platforms. Begin with a modest budget, test thoroughly, then scale up what proves effective. Focus all budget on one single campaign type. The correct answer is: Begin with a modest budget, test thoroughly, then scale up what proves effective.
behavioral, cognitive rational, emotional driven by internal rewards, driven by external rewards based on one’s needs, based on one’s values The correct answer is: driven by internal rewards, driven by external rewards.