Hubspot Digital Marketing Certification

Which of the following is an example of AI already being integrated into everyday marketing tools?

Sara TaylorComments Off on Which of the following is an example of AI already being integrated into everyday marketing tools?
  • A social media manager using automated post scheduling
  • A marketer manually selecting ad bids for a campaign
  • A salesperson calling customers individually to analyze their preferences
  • A marketer using keyword suggestion tools to plan content

The correct answer is:

  • A social media manager using automated post scheduling.

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Hubspot Digital Marketing Certification

How should you use keyword data when creating a content roadmap?

Sara Taylor

By ignoring search trends and focusing on past success By prioritizing topics with low importance but high completion By selecting trending questions and addressing gaps in existing content By choosing random keywords for diversity in topics The correct answer is: By selecting trending questions and addressing gaps in existing content.
Hubspot Digital Marketing Certification

How can analytics tools, like Google Analytics, enhance the SEO and content marketing relationship?

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By identifying content that attracts visitors and drives action By eliminating the need for further keyword research and competitor analysis By automatically updating and republishing outdated content By showing user behavior and traffic sources unrelated to content performance The correct answer is: By identifying content that attracts visitors and drives action.
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What should you consider when selecting keywords to guide your content strategy?

Sara Taylor

Keywords that appear on competitor websites Keywords with high search volume and alignments with business goals Keywords that have seasonal popularity but low relevance to your business Keywords that are trending on social media platforms regardless of relevance The correct answer is: Keywords with high search volume and alignments with business goals.