User research is used throughout the entire GDD methodology, but it’s especially common during the strategy stage and the plan step of the continuous improvement stage. User research is primarily done when first kicking off a new GDD engagement to better understand your audience. User research is primarily done during the launch pad stage when […]
“We need to shift our thinking to view the website as an asset we invest in to drive company growth. Agencies on a 2017 survey reported seeing 14.1% more visitors, 16.9% more leads, and 11.2% more revenue six months after launching their website using Growth-Driven Design.” “Our website is very important. GDD helps us organize and store […]
Start with the goals you’re trying to reach. Then look at the functionality required to achieve those goals. Lastly, pick the tool that’s the best fit with that functionality. Because the industry is changing quickly, the best strategy is to find the newest tools on the market because they use the latest technology. There’s no […]