- Several Shopping ads will be displayed for your products based on specific categories potential customers have selected.
- Multiple Shopping ads for the same product will be repeated as a potential customer scrolls through a website, reinforcing your products’ value.
- Shopping ads may contain several videos showing how to use your products, along with detailed descriptions of your products’ value.
- Shopping ads let more than one of your products be shown for a given search, and a text ad for your products could appear at the same time.
Anne sells homemade artisan soaps. She just brought her brick-and-mortar store online, and she’s considering running a Local Inventory ad with Google. How could a Local Inventory ad help Anne expand her business?
By placing billboards in neighborhoods likely to have many artisan soap lovers. By recruiting existing customers as spokespeople to drive awareness of her store locations. By attracting potential customers who usually search for artisan soaps. By motivating potential customers to spend more for her high-quality soaps and driving awareness of her store locations. Download Google Ads Shopping […]
What’s one way the increase in mobile apps, screens, and other surfaces has changed how consumers shop?
Consumers are more likely to remain loyal to a previous or popular brand. Consumers are buying from whichever platform or brand gives the best experience. Consumers are buying less frequently from brands with high ratings. Consumers are buying less frequently outside of office hours. Download Google Ads Shopping Certification Exam Answers (PDF)
They let sellers use keywords to decide exactly how and where to show their ads. They use an easy-to-understand format to give shoppers all the information they need at a glance. They let sellers use keywords to limit results to either Google Search pages or Google Shopping pages. They give shoppers limited information in order to increase […]