- Add the Conversion Linker tag to your landing page URLs.
- Disable auto-tagging in all your Google Ads accounts.
- Add a Floodlight event snippet for each site page.
- Give Conversion Optimizer access to all site pages.
Your online store is using Firebase as its SDK for its mobile app. The app integrates with your website. You’re also using Google Ads to manage your marketing efforts. You want to automatically import conversions into Google Analytics for Firebase. Which action will accomplish this?
Jamelle wants to use Google Ads to advertise his website. He’s considering using one of the available Smart Bidding strategies that Google offers. What are two Smart Bidding strategies that Jamelle can use for his upcoming campaign? (Choose two.)
View-through impression Maximize conversions Enhanced CPC Target impression share Maximize clicks Download Google Ads Measurement Certification Exam Answers (PDF)
Cliff is a marketing manager who received a series of ads from his creative team. He wants to compare data between those ads using A/B testing. Which type of ads will Cliff compare?
Ads used in identical ways, on the same budget, and with exposed groups. Ads used in identical ways, on the same channels, and directed at the same audience. Ads used in identical ways, on the same budget, and used in brand lift. Ads used in identical ways, on the same channels, and with unexposed groups. […]