Ads with exposed groups, on the same message, and directed at the same audience. Ads with unexposed groups, on the same budget, and directed at the same audience. Ads used in brand lift, on the same channel, and directed at the same audience. Ads used in identical ways, on the same channels, and directed at […]
He brings data to all his meetings. Data is at the center of every decision made. He starts his day by looking at how well he’s doing on his company’s key performance indicators. He maintains a set of preferred media channels that are proven to be effective and don’t need to change. He values what […]
Rodney hasn’t added any data to the Conversion Name field. The GCLID field’s been removed from the conversion template. Rodney’s account isn’t assigned to the Firebase Develop Admin role. Rodney’s trying to upload an Excel file rather than Google Sheets. Download Google Ads Measurement Certification Exam Answers (PDF)
