- Conversion-focused bidding
- Revenue-focused bidding
- Consideration-focused bidding
- Awareness-based bidding
Jodi creates custom hair pieces. She just launched her first online advertising campaign, and it included a Showcase Shopping ad. Where will Jodi’s Showcase Shopping ad be featured?
In print materials that contain ads from other hair accessory brands. In a sidebar on the website for other hair accessory brands. At the top of a Google search for “cute hair accessories.” On a mobile Google search for “cute hair accessories” in the sidebar. Download Google Ads Shopping Certification Exam Answers (PDF)
Courtney’s online campaigns have produced plenty of clicks, but not as many sales as she expected. How can Shopping ads help make sure the clicks the ads receive come from customers more interested in her products?
By showing ads more frequently than other campaign types. By displaying current stock level before the ad is opened. By appearing in more page positions than other ads. By providing product data and details before the ad is opened. Download Google Ads Shopping Certification Exam Answers (PDF)
Maria has been told that she should use the Performance Planner on a monthly basis. Why should she do so?
To check for status issues To review new keyword opportunities To react to ever-changing external factors To analyze demographic performance Download Google Ads Shopping Certification Exam Answers (PDF)