- Local Catalog ads are SMS campaigns that send pre-sale information to loyal customers.
- Local Catalog ads are banner or sidebar images that show when a potential customer browses a similar brand’s website.
- Local Catalog ads are easy-to-browse display ads that showcase multiple products.
- Local Catalog ads provide a weekly hard-copy newsletter that supports a company’s online ads and contains the shop’s newest inventory.
A single branch of Simpson Shoes has been operating since 1917. As they consider moving into online marketing, the owner, Bert Simpson, wants to focus on a specific, potential customer type. Which potential customer would benefit from Simpson Shoes running a Local Inventory ad?
Brandon, who does an online search for men’s shoes near the Simpson Shoes store because he needs a pair of dress shoes for an event this evening. Paul, who’s looking for the cheapest pair of shoes regardless of location or discounts, because they’ll be used for gardening. Marty, who often takes weeks to decide on […]
Angelo owns a bookstore and has been running a Google Shopping campaign for several months. He needs to monitor how different books are performing. How can Angelo get the information he needs?
Angelo can add new product groups and arrange them to show how many clicks a specific book received. Angelo can see how many clicks a specific book received by filtering his products view. Angelo can use benchmarking data to isolate each book’s sales. Angelo can use impression-share data to find the number of clicks on each book’s […]
Trevor owns a manufacturing business that makes specialized hiking and rock climbing gear. He is a very small player in the market, but he is ready to scale up his business. Which Google Ads campaign type should Trevor use to increase his brand’s exposure and reach audiences with interests in hiking and rock climbing across the web?
Search Shopping Display Video Download Google Ads Shopping Certification Exam Answers (PDF)