- A sales goal
- A persona
- A job to be done
- Your company’s name
Download HubSpot Sales Enablement Certification Exam Answers (PDF)
Download HubSpot Sales Enablement Certification Exam Answers (PDF)
Sales should be involved in content creation on an ongoing basis. Sales should be involved in identifying the content that needs to be created but not in creating it. Sales may be involved in the early stages of your content creation efforts, but once your sales enablement strategy is fully implemented, marketing should be able […]
The persona isn’t specific enough. The job to be done isn’t specific enough. Both A and B. No change needed. Download HubSpot Sales Enablement Certification Exam Answers (PDF)
Send the leads to sales for further qualification. Look for bad-lead sources and turn them off. Revisit your ideal buyer profile and make your definition of “fit”? less stringent. Find ways to improve the messaging in your marketing content. Download HubSpot Sales Enablement Certification Exam Answers (PDF)