Research the costs of agencies that can do the work. Consider industry research to back up your plan. Position your program as an experiment or pilot. Create a robust PowerPoint with statistics to back up your plan. Download HubSpot Social Media Certification Exam Answers (PDF)
Employees going rogue on social media A celebrity posting an update that sparks outrage A hack into a Twitter account for a major brand These are all examples of a social media crisis. Download HubSpot Social Media Certification Exam Answers (PDF)
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