It’s easier for your employees to remember your persona It humanizes your persona to your employees It allows your employees to easily find commonalities when speaking to customers All of the above Download HubSpot Inbound Marketing Certification Exam Answers (PDF)
Set a content distribution goal. Identify your audience’s preferred channels. Run tests for new marketing channels. Align your strategy with sales initiatives. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)