Which is an example of a purchase metric that can be tracked?

Conversion measurement is an excellent way for businesses to understand how users are engaging with their brand. Match each conversion action to a relevant example of a business need.

Jenna would like to know how many users are visiting a specific page on her client’s website. ​Edith is interested in tracking how many users are signing up for her newsletter each month. ​Durene would like to measure how many sales of a specific product are made. ​Travis wants to measure the number of new […]

Susan’s created a gaming app, which she’s promoting on Google Ads. She wants to track first opens of the gaming app. What must she do first, before she can begin tracking opens of her app?

Link her Firebase and Google Ads account. Set up Google Analytics with her app data. Assign values to search attribution. Automate her bidding strategies. Download Google Ads Measurement Certification Exam Answers (PDF)

You’d like to modify your current bidding strategy to increase the conversion rate of your ads. Match each bidding strategy with its description.

Allows you to bid based on a target return on ad spend Uses advanced machine learning to automatically optimize bids Is an automated bid strategy that sets your bids to help get as many clicks as possible within your budget Helps you get more conversions by automatically modifying your manual bids already set Maximize Conversions […]