Google Ads Video Answers

Which bidding strategy works to hit your desired CPA and allows you to achieve more conversions at a stronger ROI without manual optimization?

  • Target cost-per-lead (tCPL)
  • Target cost-per-view (eCPV)
  • Target cost-per-click (CPC)
  • Target-cost-per-acquisition (tCPA)

Download Google Ads Video Certification Exam Answers (PDF)