- By choosing ad types that your target demographic finds most appealing
- By relying on customer feedback for optimal ad placement
- By maximizing the number of conversions for a spend scenario
- By providing a discount on all ads after purchasing a license
Alex has only a limited budget, and he needs to use it effectively. How do Smart Shopping campaigns simplify the process of advertising with a limited budget?
By attempting to reduce daily spend to a minimum. By automating bidding to maximize conversion value. By only displaying ads at times of low-search traffic. By displaying ads only on low-traffic websites. Download Google Ads Shopping Certification Exam Answers (PDF)
Cheryl is the owner of HomeThings, a shop that sells home goods. You, as her marketing intern, are describing the various Google Ad offerings. What’s an accurate description of Local Catalog ads you could give Cheryl?
They’re traditional print-marketing materials. They allow vendors to A/B test product images. They allow groups of vendors to publish collaborative ads. They’re mobile-based ads that showcase multiple products. Download Google Ads Shopping Certification Exam Answers (PDF)
A single branch of Simpson Shoes has been operating since 1917. As they consider moving into online marketing, the owner, Bert Simpson, wants to focus on a specific, potential customer type. Which potential customer would benefit from Simpson Shoes running a Local Inventory ad?
Brandon, who does an online search for men’s shoes near the Simpson Shoes store because he needs a pair of dress shoes for an event this evening. Paul, who’s looking for the cheapest pair of shoes regardless of location or discounts, because they’ll be used for gardening. Marty, who often takes weeks to decide on […]