Google Shopping Ads Answers

What is a valid recommendation that the Performance Planner can provide?

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  • Create alternative versions of best performing ad variations
  • Apply specific bid adjustments to device and location targeting
  • Add a themed group of negative keywords
  • Set a specific target CPA (cost-per-acquisition)

Download Google Ads Shopping Certification Exam Answers (PDF)

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Google Shopping Ads Answers

Samira recently opened an online potted plant store and needs to promote it. She has chosen Google Ads because it offers advertisers different campaign types that determine where ads will appear and in what format they will display when viewed. What Google campaign type will help her reach her most valuable audiences?

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App campaigns, which can increase engagement, app installs, and even in-app actions, such as ordering her products. Television campaigns, which promote her products directly to consumers while they are watching their favorite network and cable TV programs. Social Media campaigns, which showcase her products to users while they browse their favorite social media platforms. Shopping campaigns, which […]
Google Shopping Ads Answers

Which type of automated bidding strategy is enhanced cost-per-click (ECPC)?

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Conversion-focused bidding Revenue-focused bidding Awareness-based bidding Consideration-focused bidding Download Google Ads Shopping Certification Exam Answers (PDF)
Google Shopping Ads Answers

What’s one way to make good use of data to accelerate your business and improve profitability?

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Create informative spreadsheets for regular meetings. Create personalized product recommendations. Send out birthday and holiday gifts to previous customers. Offer discount vouchers to those who’ve bought from similar stores. Download Google Ads Shopping Certification Exam Answers (PDF)

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