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Trevor owns a manufacturing business that makes specialized hiking and rock climbing gear. He is a very small player in the market, but he is ready to scale up his business. Which Google Ads campaign type should Trevor use to increase his brand’s exposure and reach audiences with interests in hiking and rock climbing across the web?
Search Shopping Display Video Download Google Ads Shopping Certification Exam Answers (PDF)
Chris is the marketing director for Keys & Strings, a company that makes custom pianos. Keys & Strings sells their pianos through their website, and has a small but loyal customer base. Chris is tasked with increasing the size of Keys & Strings’ customer base. Why is a Showcase Shopping ad the right choice for Chris?
It uses A/B testing functionality to test a variety of different ads, to help customer discover your brand while looking for what to buy. It directs potential customers to a brick-and-mortar store near them. It includes only the lowest-priced product for the search term, which drives new clicks. It shows products early in the search process, to help customers […]
Glenn’s new business is growing slowly, but he’s worried about cash flow. How can Smart Shopping campaigns help Glenn’s business?
By automatically attempting to maximize conversion value. By adjusting budgets automatically on a daily basis. By monitoring product stock levels and ordering. By linking directly with Glenn’s accounting software. Download Google Ads Shopping Certification Exam Answers (PDF)