A measure of the likelihood that the difference in conversion rates between a given variation and the baseline is not due to random chance. A type of marketing experiment where you split your audience to test a number of variations of a campaign to determine which performs better. A set of statistical rules that helps […]
Add a link to your company’s website. Include your company logo. Include a CTA. Add testimonials from customers. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)