TrueView for action ad formats use Smart Bidding to optimize for specific website actions. To do this, what must be enabled in your Google Ads account?

In Google’s ABCDs, what are two recommendations for connecting with viewers? (Choose two.)

Leverage the power of audio in your ads to lift brand awareness. Use video shots from movies and television shows to get attention. Force a user into a sign-up or e-mail capture to exit the ad display. Film ads that have a depressing emotional factor to gain sympathy. Increase your ad’s pacing to capture attention and keep it longer. […]

Which statement is true about Bumper ads?

They’re a 15-second, skippable, in-stream ad format. They’re bought on a cost-per-view basis. They run outside of a video stream. They can be purchased through Google Ads or Google Preferred.  Download Google Ads Video Certification Exam Answers (PDF)

The YouTube masthead is effective for advertisers with which goal? (Duplicate 3)

Replace TV campaigns and achieve maximum reach. Reach a massive audience around a tentpole event. Get a high number of views at a low CPV. Conduct a long-term campaign at a reasonable cost. Download Google Ads Video Certification Exam Answers (PDF)