Google Ads Display Certification Answers

Trina is considering using automated bidding, as she’s looking to make her campaign management process more efficient. What are three ways that automated bidding can improve efficiency?

  • Sets manual bids for specific times of the day
  • Saves time and marketing resources
  • Minimum and maximum bid values are determined by the daily budget
  • Sets the appropriate bid for each and every auction
  • Integrates a large variety of signals to evaluate user intent

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