Google Ads Measurement Answers

Tom’s using Google Ads to promote his bicycle store. He’s created an Android App and needs to measure how effectively the current ad campaign is driving purchases. How can Tom accomplish this?

Knowledge GlassComments Off on Tom’s using Google Ads to promote his bicycle store. He’s created an Android App and needs to measure how effectively the current ad campaign is driving purchases. How can Tom accomplish this?
  • By setting up an attribution action for website purchases.
  • By setting up a conversion action for in-app purchases.
  • By setting up a conversion action for website purchases.
  • By setting up an attribution action for in-app purchases.

Download Google Ads Measurement Certification Exam Answers (PDF)

Related Post
Google Ads Measurement Answers

Levi is an experienced marketing strategist for a software company that sells a learning platform to public schools. He has developed healthy individual measurement habits that drive his success in constantly evolving his company’s marketing strategies to the changing needs of the schools. Which two habits has Levi developed to help him evaluate and adapt his marketing strategies? (Choose two.)

Knowledge Glass

In meetings, he asks every person, “What do you think?” This allows him to overcome HIPPO, or listening to the “highest paid person’s opinion.” He runs tests continuously, increasing data points that help inform important strategic decisions. He isolates and analyzes data that prevents failure, which optimizes the outcomes of his experimental marketing campaigns. He […]
Google Ads Measurement Answers

Which feature should you use to find information regarding specific actions visitors have taken on your Google My Business listing over a given period of time?

Knowledge Glass

Google My Business Insights Google My Business Tracking Google My Business Totals Google My Business Metrics Download Google Ads Measurement Certification Exam Answers (PDF)
Google Ads Measurement Answers

A brand manager wants to show the value of his advertising by demonstrating the return on ad investment. What’s his marketing objective?

Knowledge Glass

Consideration Purchase Loyalty​ Awareness Download Google Ads Measurement Certification Exam Answers (PDF)