Google Ads Video Answers

To assist advertisers using YouTube, Google created a set of recommendations based on successful campaigns, known as the ABCDs.

Match each recommendation with its meaning.

  1. ​Be clear on what the audience should do.
  2. Open YouTube ads with impact.
  3. ​Tap into emotion, audio, and pacing.
  4. Brand naturally and with purpose.
  • Direct (1)
  • Connect (3)
  • Attract (2)
  • Brand (4)

Download Google Ads Video Certification Exam Answers (PDF)