- Funnel
- Obelisk
- Flywheel
- Cyclone
Download HubSpot Inbound Certification Exam Answers (PDF)
The marketing department, because buyer personas are primarily a marketing tool. The sales team, because buyer personas are primarily meant for qualifying leads. All customer-facing teams, because a good buyer persona can provide value to marketing, sales, and services. Executive leadership, because a good buyer persona will rally the company around the leadership’s vision of […]
Promoters Passives Detractors Download HubSpot Inbound Certification Exam Answers (PDF)
The size of the target market represented by each persona. The full name, title, and direct phone number of the persona so they can reach out and initiate a sales conversation. The goals and challenges the persona typically has that your product can help with. They’re quota for the number of sales they need to […]