The distinct and steady personality or style of your brand. A particular identity or image that’s regarded as an asset to a company. The moods and attitudes of specific content pieces, which can change depending on the channel, the situation, and the audience. The set of human characteristics that are attributed to a brand name. […]
Social media helps you expand your other marketing efforts. Social media helps you attract buyers. Social media helps you send better emails. Social media is a key driver for word-of-mouth marketing. Download HubSpot Social Media Certification Exam Answers (PDF)