- Behavioral marketing
- Strategy
- Correlation
- Causation
Download HubSpot Inbound Marketing Certification Exam Answers (PDF)
Download HubSpot Inbound Marketing Certification Exam Answers (PDF)
The buyer’s journey focuses on activities leading up to a purchase, while the customer journey extends beyond a purchase. The buyer’s journey is used by the marketing team, while the customer journey is used by the customer support team. The buyer’s journey focuses on attracting and engaging leads, while the customer journey focuses on delighting […]
Target audience Your goals KPIs (key performance indicators) Available resources to create promotional assets Download HubSpot Inbound Marketing Certification Exam Answers (PDF)
If you understand the underlying motivations and roadblocks of your audience members, you can start to create content that speaks to their needs. If you understand the underlying motivations and roadblocks of your audience members, you can unlock why they may go to your competitors and proactively write content to prevent that. If you understand […]