Google Ads Measurement Answers

Peter has a website that promotes his local vacation rental site. He uses Google Ads to manage his advertising campaign. He’s cross-referencing his purchase conversions with his backend CRM, and the data isn’t matching up. What’s an attributed reason for this discrepancy?

Knowledge GlassComments Off on Peter has a website that promotes his local vacation rental site. He uses Google Ads to manage his advertising campaign. He’s cross-referencing his purchase conversions with his backend CRM, and the data isn’t matching up. What’s an attributed reason for this discrepancy?
  • The CRM doesn’t support the unique order ID.
  • Peter has enabled the View-through conversion column.
  • Conversion tracking is generating duplicate conversions.
  • Peter modified the event tag to capture a unique order ID.

Download Google Ads Measurement Certification Exam Answers (PDF)

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Google Ads Measurement Answers

Marisol owns a busy yoga studio popular with local college communities. Her customers call daily to check on class times, availability, and pricing, which takes too much of her staff’s time. Marisol would love to use Google My Business to provide the answers these customers need, without requiring her staff to take calls. Which feature of Google My Business could Marisol use to accomplish this?

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Google My Business Informer allows her to set a robocall to answer and inform phone callers. Google My Business Call Center lets her dictate a message that’s then read by a professional. Google My Business Redirect lets her decide to which phone line and device a caller is directed. Google My Business Messaging lets her […]
Google Ads Measurement Answers

If you have ten or more locations, you can bulk upload those locations to Google My Business using a spreadsheet that contains five important fields. Match the fields to their descriptions.

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This field contains your phone information and your business’s web domain. ​This field contains the information your customers use to find and visit your business in the real world. ​This field contains the unique ID assigned by the Google My Business system to each of your locations. ​This field contains one of nine selections that […]
Google Ads Measurement Answers

An extra line is included within an ad when location extensions are added to a Google Ad campaign. All it takes is linking Google My Business with a Google Ads account. What can users see when an ad with location extensions is displayed?

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A call-to-action, a collection of services, or a digital coupon code A website sitemap, specific page links, or a web search button A phone number, a messaging button, or newsletter sign-up link An address, a link to see the business on Google maps, or specific distance to location Download Google Ads Measurement Certification Exam Answers (PDF)