Google Ads Search Certification Answers

Michelle recently launched a new product called **Wonder Boots**. The brand has already become well-known in her industry. She wants to attract more traffic via Google Ads but only for searches that are solely for her product name (**Wonder Boots**). Which keyword match type should Michelle use to attract traffic strictly for searches for the **Wonder Boots** product name?

  • Phrase match
  • Broad-match modifier
  • Exact match
  • Broad match

Download Google Ads Search Certification Exam Answers (PDF)