Google Ads Measurement Answers

Match each report with its description.

  1. Shows the average number of days, ad clicks, and ad impressions it took users to convert.
  2. Shows how many conversions were received for each conversion action.
  3. All the conversions assisted by clicks, except for the last click for each keyword.
  4. Helps evaluate and optimize performance using the current attribution model.
  • Campaigns report (4)
  • Top Conversions report (2)
  • Assisted Conversions report (3)
  • Attribution Overview report (1)

Download Google Ads Measurement Certification Exam Answers (PDF)

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