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Download Google Ads Shopping Certification Exam Answers (PDF)
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Susan is the marketing director for a chain of bakeries that make artisan bread. She chose a Showcase Shopping ad to promote her company’s brand. What will Susan need to create a successful Showcase Shopping ad?
A tagging system that incorporates a variety of potential keywords to set her products apart from the competition. A brick-and-mortar location that supports in-store purchases and features the artisanal product story. Curated lifestyle images and creative copy to set her products apart from the competition. An exciting discount coupon promotion that will attract high volumes of online traffic to […]
Sherman wants to be sure potential customers on mobile devices will see his Shopping ads, especially if their screens are small. In which position(s) on a search results page will Sherman’s Shopping campaign ads appear on mobile devices?
Only at the bottom of the search results. Only at the top of the search results. At the top and bottom of search results. Evenly spaced throughout the search results. Download Google Ads Shopping Certification Exam Answers (PDF)
The customer journey has become more complex, requiring a dedicated bidding strategy. Google’s solution is automated bidding. How can automated bidding benefit advertisers? (Choose two.)
Allows advertisers to bid only for clicks from a specific group. Uses machine learning to set bids, which saves time. Guarantees reduced conversion costs for advertisers. Is auction-specific to increase the chance for conversion. Allows advertisers to serve ads only at specific times. Download Google Ads Shopping Certification Exam Answers (PDF)